Observed

Doug Stern's blog about business writing and marketing strategy
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Here’s something about…no, wait. Let me tell you about this other thing.

November 21, 2010 By: Doug Stern Category: Advertising, Communication, Digital vs. analog, Technology

According to some, "computers and cellphones, and the constant stream of stimuli they offer, pose a profound new challenge to focusing and learning."

Maybe all of us have a touch of ADHD in our hard-wiring.   Maybe that’s what helped keep us safe from the sabertooth or the tar pit or the whatever.

Fast-forward several eons.  The average amygdala is getting a real work out in the Digital Age.  We’re bombarded with stimuli, constantly shifting and sorting — alert to threats and opportunities — and feeding our addiction(s).

This morning’s New York Times suggests we’re paying a price for this innate urge, particularly among the young.  Consider: (more…)

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“The best way to have a good idea is to have lots of ideas.” –Linus Pauling

January 07, 2010 By: Doug Stern Category: Technology

I’m often reminded that technology is a solution in search of a problem.  When I look at Cc:Betty.com, for example, I hear a developer saying, “I’m not sure why anyone would use this, but what the heck.  Let’s roll.”

Here’s a review in today’s lawyerist.com.

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